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Patient Recruitment

This course explains why the right approach to patient recruitment is of vital importance to the success of any RPM program.

5 lessons 12 minutes free course

Course Description

In this course, our experts discuss how patient recruitment relates to remote patient management, while debunking some persistent myths about the type of people who are most suitable to join (it’s not just for senior populations, for instance; nor is it only for the tech-savvy). You’ll also learn how RPM is being increasingly shown to be effective in the treatment of patients across all age ranges, and covering a wide variety of conditions.

Course Outline

  • How Do I Recruit Patients for a RPM Program?2:15

    RPM programs should make use of proven communications methods to determine what patients should be recruited, and how to engage them emotionally, explain our experts in this lesson. Referrals from reliable sources (i.e., a doctor, nurse, or other clinician with whom the patient has an existing relationship) can also be key motivators, which also speaks to the importance of clinician engagement in the patient recruitment process.
    In this lesson, you will learn:

    • How to communicate with patients before & during recruitment
    • The power of using proven consumer marketing techniques
    • The effectiveness of referrals from trusted sources
    • Why clinician engagement is important to patient recruitment

  • How Do I Select a Patient Population for a RPM Program?2:25

    What should you understand before selecting patients for recruitment into a remote patient management program? There are a number of key factors to consider, explain our experts in this lesson — including costs and budget, the state of any existing condition(s), their current levels of self-management, their technological connectivity, and socioeconomic factors like where they live, shop and socialize, to name a few.
    In this lesson, you will learn:

    • The factors that go into patient selection
    • The role of basic socioeconomic factors in recruitment
    • The importance of risk tools in selecting the right patients
    • Why some patients will not be appropriate for a program

  • How Can We Engage Patients to Enroll in our RPM Program?2:13

    Getting patients engaged with managing their own health is an integral part of success with any RPM program. In this lesson, our experts describe some best practices for achieving this, such as helping people overcome their fear of change (and of technology), communicating the program’s benefits in relation to their health goals, and collaborating with the caregivers and clinicians they trust most, among other methods.
    In this lesson, you will learn:

    • How to ensure a program meets a patient’s needs
    • The importance of addressing a patient’s fears
    • Why program design should integrate patient goals
    • The role of family members & caregivers in engagement

  • What if My Patients Don't Like Technology? Will RPM Work for Them?2:21

    Despite a demonstrated ability to engage patients of virtually any age group, some hesitation persists among care providers to utilize RPM due to a misperception that it requires a high level of technological familiarity. Our experts debunk this myth, explaining how most programs are built upon the easy-to-use consumer tech prevalent throughout the U.S. today, which even the least tech-savvy patients often use with ease.
    In this lesson, you will learn:

    • Why tech-savviness is not required to use RPM
    • How RPM is usable by patients of all ages
    • Why senior populations have responded positively to RPM
    • How consumer tech is used to foster engagement

  • Is RPM Only for Senior Patient Populations?2:39

    Although RPM was developed primarily with the care of seniors in mind — and although this age group still represents a key patient population in RPM’s ongoing mission to improve the care continuum — today’s programs have evolved to include a much broader span of ages. Our experts explain how RPM is now used in the treatment of patient populations that include diabetics and high-risk pregnancies, among many others.
    In this lesson, you will learn:

    • Why RPM originally focused on senior care
    • How RPM has expanded to support more age groups
    • Examples of current conditions currently treated by RPM
    • Why the range of treated conditions continues to expand

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